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Business News - June 2013
Friday, 28 June 2013
How inspiring are you as a leader?
The ability to inspire through great communication is an essential skill of leadership. Now leaders and aspiring leaders can take an online ‘Inspiration Quotient’ test that offers relevant practical tips on areas where they can improve. The new ‘IQ’ test gives leaders a unique measurement of how well and naturally...
Thursday, 20 June 2013
VCCP launches free-to-download ‘Ad Scamp’ app
VCCP has launched an app on the Apple store that is designed to help creatives in the ad industry to ‘scamp’ quicker and easier than ever before.Devised by VCCP creatives Matthew Benney and Brendan Howell and developed by VCCP, the free-to-download ‘Ad Scamp’ app is designed to work on the...
Tuesday, 18 June 2013
VCCP launches 'cold caller' app to promote the new ice cold indicator for Coors Light
VCCP, activation agency Life and digital production company FastWebMedia have created an app for Coors Light, which allows fans to send personalised calls to their friends from movie star legend Jean Claude Van Damme.The app has been designed to encourage fans to spread the word about the new Coors Light...
Monday, 17 June 2013
What’s in a name? The first step on the long-forgotten road to earning customers’ trust, by Charles Vallance, VCCP
VCCP co-Founder and Chairman, Charles Vallance, gives his opinion on how brands and institutions need to find a new way of earning trust, in today’s business section of The Daily Telegraph - click here to read....
Monday, 10 June 2013
Thousands descend on streets of London as ground-breaking Hero Ride raises crucial funds for Help for Heroes
The biggest cycling show of support for our wounded this country has ever seen concluded today as over 1,300 Hero Ride cyclists crossed the finish line at Horse Guards Parade to fundraise for Help for Heroes.Members of the public and Help for Heroes celebrity Patrons lined The Mall in support...
Friday, 07 June 2013
Pure Media win UK launch campaign for Video Assisted Sales firm Whisbi
Whisbi is a video agent-assisted sales technology system that offers a one-to-one privileged communication channel with web customers via real-time video and phone. In essence, Whisbi helps users understand a clients full product offering at the point of purchase and facilitates a “sell” which in turn dramatically improves online sales....
Wednesday, 05 June 2013
Pure Media Appointed by Abbott Diabetes Care Switzerland
Following their work with Abbott Diabetes Care UK, Pure Media have been appointed to work on the ADC Swiss business. After the successful consumer launch of the FreeStyle InsuLinx blood glucose meter in the UK, Pure Media are planning a digital campaign to reach Type 1 Diabetics in Switzerland.The primary...
