VCCP Blue

Advertising and Marketing Services

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When VCCP started getting pretty big we created VCCP Blue in order maintain the dynamism and agility of smaller, start-up integrated agencies. Blue has the same values and same creative quality as VCCP just with a different team and different clients.

Recent activities include:

• Comparethemarket.com/comparethemeerkat.com - Creation of the award winning campaign featuring Aleksandr the meerkat across broadcast and digital channels which achieved it's marketing objectives in it’s first three months and continues to exceed expectations.
• Molson Coors - Working with Coors Light, Worthington's and Caffrey's VCCP Blue has amplified across print, digital and TV
• Zoopla - Blue have produced a series of TV adverts which have also transpired online, leveraging this online property website in the market place
• npower - Working with VCCP's partnership agencies to create truly integrated and effective campaigns to launch projects as varied as smartpower and Back the 2018 World Cup bid.
• Aunt Bessies - Created new brand campaign for Aunt Bessie's flagship Yorkshire Puddings and Roast Potatoes across TV, Radio, Print and Digital to amplify the mid-week versatility message.
• Page & Moy - Blue has repositioned this travel brand, which has been launched in press and broadcast media
• Recruitment advertising - As a totally integrated agency, the success of blue's specialist recruitment advertising division comes from employing exactly the same principles - and predominantly the same personnel. So all your campaigns will be planned, imagined and produced by award-winning teams and guided by vast experience in recruitment communications.

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