ICON

Branding & Event Production

Founded in 1947, Icon operates from its headquarters in south-east London, supplemented by international offices and partners offering worldwide coverage.
ICON defines, designs and delivers environmental branding and live event requirements. Our brand is all about taking this proposition to the next level – being recognised as the trusted market leader helping organisations bring their own brands to life.

Our event production division brings an extra dimension to ICON's portfolio in terms of brand promotion and activation, whilst our expertise in event overlay and city dressing programmes enables us to extend our offering beyond the arena to surrounding public spaces, as well as providing an equipment rental facility offering low-cost sustainable solutions in branding and wayfinding.

Major activities include:

• Delivering look, wayfinding and branding programmes for:

- Arab Games Doha 2011
- UEFA Champions League group, knockout stages and Finals
- The Open Golf Championship
- UEFA Euro 2004, 2008 and 2012
- Test and County Cricket for the ECB
- The AELTC Championships at Wimbledon
- FIFA World Cup Germany 2006 and South Africa 2010
- The Ryder Cup

• City dressing across the United Arab Emirates for their 40th National Day celebrations
• Media and retail launch programmes for adidas including the launch of the Stella McCartney designed Team GB Olympic kit at the Tower of London
• Stage managing and producing European partner sales conferences for Colt Communications in 2011 & 2012
• Devising a spectacular stage set and lighting feature for the UK switchover to digital TV on behalf of Arqiva
   

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