iLUKA

Sports Marketing and Sponsorship

iLUKA is headquartered in London with dedicated local support in Russia, Brazil, New York and Sydney.  We are a specialised event agency, developing and delivering coordinated strategic activations for sponsors and other stakeholders at global events. 

We are experts in executing cutting edge event hospitality and showcasing experiences born from intelligent strategic direction. Our heritage is big events for big companies looking for strategic and measured solutions which focus on creating unforgettable experiences for stakeholders integral to sponsors success.

Our experience working with sponsors, organising committees, international sporting federations, governing bodies and city stakeholders enables us to develop our client’s sponsorship story to ensure that activations maximise the communication of their messages as well as guide global teams and their local markets through the unique complexities of delivering effectively at global events.

iLUKA has been involved in:

• Every consecutive Olympic Games since 1992
• 5 FIFA World Cups™
• 4 UEFA European Football Championships
• 4 Rugby World Cups
• The English Premier League since 2005 

Our team represent the culmination of 20 years and over 40 major event experiences with expertise gained in all facets of sponsorship and hospitality delivery. 

iLUKA has developed activation strategies for nine of London 2012’s sponsors including their showcasing, official merchandise, ticketing, logistics and hospitality programmes; and are already managing:

• The Olympic Club for the IOC
• Heavily involved in scoping and developing strategic direction for our Sochi 2014 Winter Olympic Games
• 2014 FIFA World Cup Brazil™ 
• Rio 2016 Olympic Games                                                 

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