Rough Hill

Youth Marketing and Experiential

Rough Hill specialises in running and promoting music-led events for the 18-24 year old market. With a client base comprised of the UK's major leisure operators, Rough Hill creates branded youth events to drive footfall into client venues. Trading for over 7 years, Rough Hill runs in the region of 25 events per week, across the UK, generating over a million admissions every year. These events are promoted via Rough Hill's unique network of 'insiders' - 2000 socially connected, pro-active young people who promote the events to their peer group by word of mouth or through social networking.

Rough Hill also runs Under The Radar, a music event brand for 16-18 year olds. Under The Radar events provide a carefully managed, safe environment for this age group to socialise and gain their first club experiences.

Rough Hills clients include:

• Novus Leisure
• Ministry of Sound
• Gatecrasher
• Mama Group