Business News - January 2011

    • Thursday, 27 January 2011

      OPEN Health.................OPEN for business!

      New health communications agency OPEN Health, launches today.OPEN Health is the first channel and discipline neutral agency in the health communications sector.OPEN Health will bring together a number of handpicked senior level experts from all major disciplines (advertising, brand development, medical communications, public relations and market research) to head up...

    • Wednesday, 26 January 2011

      BELL POTTINGER LAUNCHES MERSEYSIDE’S FAMOUS FIVE

      Merseyside’s five specialist hospitals have appointed top ranking public relations consultancy Bell Pottinger to showcase the region as the specialist healthcare capital of the UK.Alder Hey Children’s, Clatterbridge Centre for Oncology, Liverpool Heart and Chest Hospital, Liverpool Women’s and The Walton Centre offer the highest concentration of dedicated specialist patient...

    • Wednesday, 26 January 2011

      Whitbread Hires Bell Pottinger for Employee Communications

      Whitbread Hotels and Restaurants, the company behind Premier Inn and well known eateries Beefeater, Brewers Fayre, Table Table and Taybarns has asked Bell Pottinger Change and Internal Communications to review its Employee Comms processes and systems. The brief places particular emphasis on internal audience segmentation and messaging to help the...

    • Tuesday, 25 January 2011

      RS Components appoints Stephens Francis Whitson

      Stephens Francis Whitson has been appointed to work with RS Components to develop its customer marketing strategy.RS Components are one of Europe's leading distributors of electronic, electrical & industrial components. SFW will work with the data and insight team to develop RS’s customer database segmentation and campaign strategies, as well...

    • Monday, 24 January 2011

      Chime Further Expands Research & Engagement Division

      The Research & Engagement Division of Chime Communications plc today announced five new appointments across the company to help manage a number of significant new clients wins for 2011.Rosy Goodrick, Winston Chesterfield and Laurence Palfreyman have joined the London-based offices of Opinion Leader, and Caroline Holman and David Winstone have...

    • Wednesday, 19 January 2011

      Harvard appoints Louie St Claire to MD role

      Harvard, the leading technology and digital PR business, has appointed Louie St Claire as its new Managing Director.St Claire, who joins from Octopus Communications and has worked in house for both Microsoft UK and O2, will take up his new role at Harvard on 14th February.Paul Bell, CEO of the...

    • Tuesday, 18 January 2011

      VISITORS FLOCK TO NEW MEERKAT VILLAGE

      Second Instalment of Aleksandr’s New Ad Campaign Launches on 17th JanuaryThe UK’s love of meerkats has been demonstrated once again with online visitors flocking to a new digital meerkat village, meerkovo.com. After just a few days of going live, the new site - which showcases comparethemeerkat.com founder Aleksandr Orlov’s home...

    • Monday, 17 January 2011

      VCCP appoint Rob Burleigh as Creative Director

      Formerly of Leagas Delaney, Rob was a board director and member of the management team as well as Creative Director across all the agency’s accounts. He created award-winning work for adidas, Pepe Jeans and Barclays Bank, including the ‘Big’ commercial starring Anthony Hopkins. He was also responsible for the popular,...

    • Monday, 17 January 2011

      VCCP appoint David Newton as Managing Director of Digital

      David Newton has joined VCCP as Managing Director of Digital, leading the agency’s digital offering which includes O2, comparethemarket.com and Microsoft accounts.David joins VCCP from Dare where he was the Head of Client Services. At Dare, as well as running the account management department he led a range of key...

    • Friday, 14 January 2011

      Woolworths.co.uk to be supported by VCCP

      Shop Direct Group is pleased to announce that from January 2011, the Woolworths.co.uk brand will be supported by creative agency, VCCP.Dan Rubel, Brand Director Woolworths.co.uk, said: "We’re pleased to announce the appointment of VCCP as the creative agency for Woolworths.co.uk. VCCP already handles our very.co.uk brand and will now help...

    • Tuesday, 11 January 2011

      SELFRIDGES TO USE CREATIVE MIGHT TO TACKLE SUSTAINABILITY ISSUE

      This summer, Selfridges will use its creative power and reputation to raise public awareness of the plight of the oceans and highlight the potentially disastrous consequences of continued over-fishing.Alannah Weston, Creative Director of Selfridges, explained: “Research suggests that, unless we change the way we source fish, global stocks will be...

    • Monday, 10 January 2011

      TOTALJOBS.COM LAUNCHES NATIONAL ADVERTISING BY VCCP

      Totaljobs.com launches first national TV and radio campaign in a decadePush follows success of campaign in the North WestTotaljobs.com is taking its ‘It’s not luck, it’s totaljobs.com’ television and radio campaign nationwide from today. The national launch follows a successful regional trial of the ads, which have helped make totaljobs.com...

    • Tuesday, 04 January 2011

      MORE TH>N revamps marketing strategy with SFW with MORE TH>N freeman

      MORE TH>N have launched a new series of ads created by SFW, aimed at shifting its marketing strategy away from comedy, in an effort to become the most trusted brand in the direct insurance market. The TV ads launched on 1 January, and will be supported by radio and social...

    • Tuesday, 04 January 2011

      VCCP LAUNCHES new campaign for Weight Watchers from Heinz

      Exposure: National TV and Press from January 1stThe overall role for communications is to reposition Weight Watchers from Heinz as a range of frozen convenience meals and desserts that are not just for when you’re on a diet. Weight Watchers from Heinz has a 12% share of the frozen ready...

    • Tuesday, 04 January 2011

      Meerkat Billionaire Aleksandr Orlov Launches Campaign To Save Home Village

      MEET THE NEW MEERKATSFans of Aleksandr Orlov will today get the chance to meet a whole community of new meerkats as the comparethemeerkat founder opens the gates to his home village Meerkovo with a new advertisement, which makes its TV debut on 1st January 2011.Aleksandr has had a busy Christmas...

    • Tuesday, 04 January 2011

      De Facto Communications wins trade communications brief from Plasticell

      Good Relations’ life science division, De Facto, has been appointed by Plasticell, the  biotechnology company specialising in high throughput technologies for directed stem cell differentiation, to undertake a trade media communications support campaign.The communications programme is focused primarily on generating news coverage through tailored press release announcements, as well as...