Business News - March 2009

    • Monday, 30 March 2009

      Resonate Wins MediaGuardian Innovation Award for PR

      The Beautiful Game – A Football Ballet Scores for The New Football Pools Consumer PR specialist, Resonate has lifted the MediaGuardians MEGAs award for innovation in PR. At a glittering ceremony in Sketch, London, the award presented by Lauren Laverne recognised the companies headline grabbing campaign for The New Football Pools....

    • Wednesday, 25 March 2009

      UK management consultancy turns to Bell Pottinger to support its expansion in Middle East

      o Celerant Consulting opens office in Abu Dhabio Bell Pottinger Middle East retained as strategic communications advisoro Win reflects BPME’s standing as leading blue-chip Gulf agencyAbu Dhabi, March 23rd 2009: Bell Pottinger has won a major contract to support leading management consulting firm Celerant as it establishes its operations in the Gulf.BPME’s Abu...

    • Monday, 23 March 2009

      VCCP Launches New Jordans Cereals Campaign

      VCCP has created a new TV campaign for Jordans cereals, which breaks on 16th March. The 30” commercial, for Jordans Country Crisp, is the first major campaign for the brand for four years.The campaign aims to highlight the care which goes into ensuring every box of Jordans Country Crisp tastes...

    • Friday, 20 March 2009

      VCCP launch campaign to support O2’s The Big Tackle

      O2 present their first foray into ad-funded programming this Sunday 15 March with Austin Healey’s The Big Tackle on ITV4 at 7.30pm, supported by a fully integrated campaign developed by VCCP.The campaign launches in press this Friday and a range of idents have been produced by VCCP featuring England men’s,...

    • Tuesday, 17 March 2009

      VCCP creates celebratory campaign for Metro’s 10th Birthday

      VCCP launch Metro’s 10th Birthday campaign On the 16th March it will have been 10 years since the first copy of Metro landed in commuters’ hands. Launching in 1999 with a day one distribution of just 85,000 copies, Metro now circulates over 1.3 million and has a daily readership of over...

    • Monday, 16 March 2009

      BPPA wins National Express Public Affairs Account

      The National Express Group plc has appointed Bell Pottinger Public Affairs (BPPA) which is part of the Bell Pottinger Group, following a competitive tendering process, to advise on its national public affairs programme.  BPPA’s remit includes providing strategic counsel, support with stakeholder engagement, and working with National Express to promote...

    • Monday, 16 March 2009

      Association of Licensed Multiple Retailers (ALMR) appoints Bell Pottinger Public Affairs

      Bell Pottinger Public Affairs (BPPA) has been appointed by the Association of Licensed Multiple Retailers (ALMR) to advise on their public affairs engagement activity across Westminster and Whitehall and to prepare the organisation for the potential impact of a Conservative government.The ALMR is the only national trade body solely dedicated...

    • Monday, 16 March 2009

      Bell Pottinger expands into Leeds with Ptarmigan deal

      Bell Pottinger North, part of Britain’s top ranking public relations group, is expanding into Leeds and Yorkshire by buying part of the business and certain assets of Ptarmigan Consultants Ltd from administrators for an undisclosed fee.Award-winning Ptarmigan is one of Yorkshire’s most highly regarded public relations consultancies but the company...

    • Friday, 13 March 2009

      Richard Reynolds, Guerilla Gardener, Joins VCCP

      Richard Reynolds, described by the New York Times as “a subculture celebrity and public intellectual”, has joined the planning deparment at VCCP.Richard has turned an obscure activists movement into an increasingly mainstream hobby for young and old by founding Geurilla Gardening in 2004. Last year he launched one of The...

    • Tuesday, 10 March 2009

      Ratio Money Signs up Bell Pottinger North in Fight for Justice

      Macclesfield-based public relations consultancy Bell Pottinger North has been appointed by Ratio Money, the market-leading claims management company that helps consumers fight for justice against mis-sold and unfair credit agreements.The consultancy, part of the country’s top ranking communications group, will support Ratio Money by spreading the message that help is...

    • Monday, 09 March 2009

      VCCP launches ‘No Robots’ campaign for O2

      Telefónica O2 Germany has launched a new campaign developed by VCCP Berlin high-lighting that O2 offers a telephone helpline run by well-trained advisors instead of the usual, and often frustrating, voice response technology.The campaign shows the redundant telephone robots enjoying their well-deserved retirement lounging poolside, enjoying fresh mountain air, at...

    • Monday, 02 March 2009

      Aer Lingus launch TV campaign by VCCP

      Aer Lingus has launched their new TV campaign to promote flights from Gatwick to Europe, with destinations such as Malaga, Faro, Nice, Munich, Zurich and Vienna. The 30 sec ad goes live today, Monday 2nd March, with a second ad breaking next week.The ads will run for four weeks in...