PAUL TREDWELL JOINS CHIME’S RESEARCH AND ENGAGEMENT DIVISION AS CHIEF EXECUTIVE

Chime Communications has appointed Paul Tredwell as Chief Executive of their Research and Engagement Division.  Paul has been working as a communications consultant for the past four years following a career in the advertising industry which included spells within the management teams at AMV, Euro RSCG, Leagas Delaney and Saatchi & Saatchi.

Paul has been recruited by the joint chairs (Viki Cooke and Deborah Mattinson) to work with them to raise the Division’s profile, integrate its offer, drive innovation and grow the international business.

Paul will initially focus on Opinion Leader - the research brand the Division was founded with, developing private sector business by building its innovative and thought-provoking research - recently recognised with the MRS 2008 Financial Services Research award for work with Aegon.

Viki Cooke, joint chair of Chime’s Research and Engagement Divisions said, “We are delighted that Paul is joining us – he will be a tremendous asset in helping us to fulfil the potential of the Division.”

Paul Tredwell added, “I’m thrilled to be joining the group at a time when the need for intelligent, accurate and actionable research has never been so great.”

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For more information please call Viki Cooke or Paul Tredwell at Chime’s Research & Engagement Division on 020 7861 3080.

Notes to editors:

1. Chime is the holding company for the UK’s leading public relations group, the UK’s leading research and engagement group, and one of the fastest growing advertising and marketing services groups in the UK.
2. Chime’s Research and Engagement Division is made up of six companies: Opinion Leader, Brand Democracy, Caucus, Facts International, Ledbury Research, and Naked Eye.
3. The Division’s clients include the COI, Sky, Department for Children, Schools and Families, Transport for London, Bupa, the Food Standards Agency and the London Olympics 2012.