Business News - September 2013

    • Wednesday, 25 September 2013

      "Are we in Vegas Yet?!" BetVictor Launches Casino Creative

      Today sees the launch of the last of three new TV adverts for BetVictor. Where the first two adverts focused on BetVictor’s football offering, the latest one promotes BetVictor’s expanding online casino, which now boasts over 600 games, including live dealer versions of roulette, blackjack and baccarat. The spot, entitled...

    • Thursday, 19 September 2013

      VCCP wins EURO EFFIES Gold for "Europe by Easyjet" campaign

      VCCP’s “Europe by easyJet” work won Gold for the most effective pan-European integrated campaign last night. The campaign repositioned easyJet as a brand which connects people to great experiences rather than one just providing affordable flights. This was coupled with VCCP being named the 4th most effective advertising agency in...

    • Thursday, 12 September 2013

      A View from the Top by Ian Priest

      After a 17-hour drive back from our family holiday in France, I started the last, short week of August with a Chime Communications board meeting on Tuesday morning. Read the full article here -  http://www.campaignlive.co.uk/opinion/1211100/a-view-topPublished on campaignlive.co.uk, Thursday 12th September.   ...

    • Thursday, 12 September 2013

      easyJet launches new, pan-European TV advertising campaign celebrating "generation easyJet"

      easyJet, the UK's largest airline, will this month launch a pan-European, multi-media advertising campaign celebrating a new generation of travellers who were created because of the airline's low fares and extensive network. The advertising campaign aims to reflect and celebrate the diversity of easyJet’s passengers from families travelling on holiday...

    • Thursday, 12 September 2013

      VCCP scoops fifth IAB Creative Showcase award for 2013

      VCCP’s ‘Be More Dog’ campaign has won third place in IAB’s August Creative Showcase, the monthly awards which celebrate cutting-edge creativity and innovation within the online advertising sector.The campaign aims to encourage people to adopt a more open, optimistic and playful attitude to life and technology.The campaign launched with a...

    • Wednesday, 04 September 2013

      So over social? by Sophie Maunder-Allan

      Young people now have mixed feelings about social media, so brands must proceed with caution, advises Sophie Maunder-Allan. Read the full article here - http://www.campaignlive.co.uk/news/1210142/Understanding-youth-attitudes-social-media/?DCMP=ILC-SEARCHPublished on campaignlive.co.uk on Wednesday 4th September.  ...